Academy 21
Brand, web and marketing for leading online alternative education provider.
ABOUT
Academy 21 provide temporary alternative provision of education for those who cannot currently attend school. Having worked with InterHigh for many years, we were asked to support with marketing Academy 21 following its acquisition; tackling their brand presence, multi-channel marketing. and a stunning website to house it all.
CLIENT
Inspired
SECTOR
SERVICES
Academy 21 - Branding
The Academy21 branding project focused on adapting and extending the organisation’s refreshed visual identity for use across digital channels. We introduced new graphic elements, refined typography, and optimised colour palettes to ensure consistency and accessibility online. The...
- Brand developed for improved web aesthetic
Academy 21 - Paid Ads
The Academy21 paid ads campaign promoted their online alternative provision for primary and secondary pupils. Designed for clarity and impact, the creative focused on key messages around reintegration, tailored learning, and accredited education. Bright colours, confident typogra...
- Impactful design to drive improved CTR
Academy 21 - Print
The Academy21 prospectus was designed to clearly communicate the value of online alternative provision for schools, parents, and local authorities. Using bold colour, approachable imagery, and clear typography, the layout highlights key outcomes, teaching methods, and success sto...
- Comprehensive prospectus drove new partnerships
Academy 21 - Web Design
Following several rounds of stakeholder meetings, it was clear that there were huge opportunities to improve the A21 website. The new branding has been interpreted and applied in a modern, stylistic format. The simplified navigation features dropdown trays that provide clear path...
- 88% Increase in new users
- 105% Increase in sessions
- 90% Increase in enquiries
