Willy's ACV - Paid Ads

The Willy’s ACV 60 Day Challenge campaign encouraged customers to build healthy habits with a daily dose of live apple cider vinegar. Centred around a limited-time discount and clear wellness messaging, the campaign was delivered across web, email, and social channels. Bright, energetic visuals and a simple call to action drove strong engagement and conversions, making it one of the brand’s most successful promotions to date.