Woodstock Trading Co.
Crafting a corporate group identity for a multi-brand bathroom manufacturer
ABOUT
Known for their exceptional customer service and strong supplier relationships, has always prioritised customer satisfaction. Despite their success, they lacked a platform to share their unique story, as their online presence was limited to their individual bathroom brand websites. Recognising the need for a more holistic representation, they approached us to create a bold and innovative brand that would highlight their distinctive approach to both team and client relations.
Woodstock - Branding
With a strong focus on customer service and relationships, the Woodstock Trading Co brand has been ubiquitous with their existing client base. It was important to bring a modern design style to the brand, while still being instantly recognisable. The new brand elevates their posi...
- Evolving the brand identity
- Creating a cohesive brand toolkit
Woodstock - Video & Photography
We executed a 2-day photoshoot with the team at Woodstock, to showcase the energetic environment, modern offices, purpose-built warehouse and nationwide sales teams.
- Capturing the balance between traditional values and contemporary design
Woodstock - Web Design
The mandate was clear. The new website needed to have a main focus on driving quality recruitment while signposting any potential clients to their sub-brand websites. Professional photography and video were commissioned to demonstrate the quality of their products and showcase th...
- Facilitated quality recruitment
- Guide potential clients to their sub-brand websites
Calypso - Branding
We refreshed Calypso Bathrooms’ brand to reflect the quality, craftsmanship and calm confidence of the product itself, translating that same sense of considered luxury into every touchpoint a customer meets. The result is a cohesive brand experience that elevates perceived quali...
- Elevated premium perception across all brand touchpoints
- Consistent, scalable identity for digital, print and in-store use
Calypso - Web Design
We built a sophisticated B2B commerce platform for Calypso, integrating a brand new PIM system from day one so product data stays accurate and consistent as the catalogue grows. The platform features an intelligent sample request workflow, trade project builder for custom config...
- PIM integration from day 1
- Improved customer & trade journeys
